Chief of Product


Build Products People Love.
Our Experts Will Guide The Way.
Executive Product Services

Chief of Product delivers comprehensive product expertise tailored to your business needs.

Know your Customer better than anyone

Comprehensive customer discovery - humans + AI

• Deep human centered research coupled with proprietary agents that use over a dozen ethnographic models - high tech meets good 'ol fashioned customer discovery.

Product Audits & Roadmaps

Aligning product features and goals with in-house resources, the market and a realistic timeline.

•50 years of experience plus cutting edge, bespoke AI will create a roadmap you'll use for years.

Competitive Analysis and Product Testing

Extreme product testing methodologies that put users at the center of every decision. A snapshot of where you, and your competitors, are in this moment.

• Know what people love. Know what could be better.

Executive Product and Innovation Strategy

CPO retainer opportunities that informs Boards of Directors, CEO's and due diligence teams on product stewardship and innovations practices that always produces results.

• An experienced product executive in the room will bring dividends year in and year out.

Get in Touch
Edge Leadership That Delivers Results
Proven Track Record

'Chief of Product' is a team with five decades of product expertise, managing over 250 projects with global companies and advising more than 500 startups along the way - we keep up-to-date and lead by example through trust, transparancy, and a focus on your customer in every management decision.

This results-driven leadership has successfully guided in-house teams of 10–200 people across hardware and software design, development, hardware manufacturing, logistics, and executive product management.

50+

Years of Expertise


250+
Projects Managed


500+
Startups Advised


Digital and Consumer Tech Innovation

With nearly 100 innovation-specific projects spanning crypto, enterprise software, mobile apps, consumer electronics, retail, automotive, and e-bikes, Chief of Product has delivered groundbreaking results.

Award-Winning Work

"Best in Show" at CES, multiple Red Dot Awards, Webbies, and other industry honors.

Industry Recognition

Served as innovation judges for CEDIA and CES, shaping industry standards.

Our Work Reaches 100M+ Users Daily

Chief of Product's expertise spans multiple verticals, touching the lives of millions of users every single day through products and platforms that define our high tech world.

Mobile Platforms and Hardware

All Android phones (Google)

Kyocera and Sony handhelds

Consumer Electronics

LG, Panasonic, Samsung, Sony

Home Appliances for Target, Best Buy, and LG

Large-Scale Web and Ecommerce

Home Depot, Reuters, Toyota, Gap Inc.

Audio Platforms

Sony, Spotify, MadGenius

Blockchain & Fintech

Chase, Wells Fargo, Paxos, Bridge21, Leumi

Enterprise & CRM

Siemens, Gap Inc., GlobalTrans

Recent Engagements

Chief of Product continues to push boundaries with innovative projects across multiple industries, delivering cutting-edge solutions that drive business success. This is a snapshot of work done in 2024 and 2025.


1
AI-Powered Product Roadmaps

Using AI agents built in 2025, in-depth product reviews and roadmaps can now be completed in less than 10 days.

2
Automotive Testing Platform

Created a high-tech testing platform for a Japanese automotive company, advancing quality assurance capabilities.

3
E-Bike Innovation

Built an innovative drivetrain system for an e-bike company, filed and was awarded two engineering patents.

4
Ethnographic Research

Completed an independent ethnographic study of customer relationship software for a global logistics company.

5
Multi-Industry Innovation

Found product innovations for an advertising firm, a consumer tech manufacturer, and two enterprise software companies.

Trusted by Industry Leaders

Chief of Product has partnered with some of the world's most recognized brands across technology, retail, finance, and consumer electronics sectors. This is the Logo Wall.

Meet B. Baker
Your On-Demand Product Expert and Leader of Chief of Product




B. Baker is an award-winning product executive with vast experience in digital and consumer electronics. Three positive exits as a startup CEO, 15 years running a premier product innovation and design company, and manager of diverse global teams, Mr. Baker brings world-class expertise in human-centered innovation, design, and product management.

Mr. Baker has followed a customer-first philosophy since he started building digital product in the early dot-com, added hardware design and manufacturing to his roster in the early 2000's, and has been at the epicenter of innovations in digital, mobile apps and hardware, audio devices and wearables, video, mobility and enterprise software. A trusted advisor to Fortune companies and innovative startups alike.

B. Baker's most recent article, a MUST READ:

Let's Transform Your Product Vision
Ready to elevate your product strategy with fractional expertise that delivers results? Whether you need product audits, executive strategy, or innovation leadership, Chief of Product is here to help.
Contact Us:

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